Wall's Sausages 'boat race' by Beattie McGuinness Bungay

4.8 6 Votes

Beattie McGuinness Bungay is launching a tactical ad for Wall's sausages during Sunday's Oxford and Cambridge boat race.

The spot continues Wall's "two best bits" campaign that kicked-off in October last year. 

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Released: 29 March 2009

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Credits

Project
Boat Race

Client
Mark Brown, Job Title at Kerry Foods

Brief
Dramatise the fact that Wall's only select the two finest cuts of pork for their sausages by presenting Wall's as the expert selector of the two best bits from everyday life and popular culture.

Copywriter
Ian Heartfield

Art director
Matt Doman

Planner
Sam Campbell

TV producer
Gemma Fergie

Media agency
Vizeum

Media planner
 Kim Tully

Director
Danny Kleinman

Production company
Rattling Stick

Editor
Cut & Run

Post-production
The Moving Picture Company

Audio post-production
Wave

Exposure
National television - Sunday 29th March 2009 - ITV Boat Race coverage

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