Toyota unveils a range of its marques including Verso, iQ, Urban Cruiser and Avensis, in a new spot by CHI & Partners
The ad, which breaks this Saturday, is acompanied by the track ‘Love You’ from New York 60’s jazz group Free Design.
Released: 04 April 2009
Project name
Toyota Range
Client
Jon Pollock, General Manager Communications, Lisa Fielden, Brand Development Manager
Brief
To announce the launch of four brand new Toyota vehicles
Creative agency
CHI&Partners
Created by
Alexei Berwitz & Angus Wardlaw
Creative Director
Ewan Paterson
Agency Producer
Ciaran Bennett
Planners
Rebecca Munds, Tom Pinsent
Media agency
Zenith Optimedia
Media planner
Iain Ogilvie
Production company
RSA Films
Director
Brett Foracker
Editor
Adam Rudd (Final Cut)
Post-production
Xavier (MPC)
Exposure
National TV
LONDON - A CHI & Partners ad for a Toyota has been banned for making misleading claims about its emissions.
© Haymarket Media Group Ltd.