BBC 'BBC blast' by Fallon

4.5 2 Votes

The BBC is encouraging creative types to log onto www.bbc.co.uk/blast in a new TV campaign created by Fallon.

The set of ads see teenagers trying to indulge their creative side in their bedrooms, from busting out some moves to designing a dress. Unfortunately their quiet creative process is interrupted by a group of misfit characters that wade in with their own suggestions.

VIDEO ONE: Dancer

VIDEO TWO: Designer

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Released: 03 April 2009

Creative in this campaign:

Credits

Project name
BBC Blast

Client
Emma Thomas, Head of Marketing, BBC Future, media and technology

Brief
Launch Blast, a creative resource which encourages young people to experiment with their creativity.

Executive creative director
Richard Flintham

Art director
Sam Walker

Copywriter
Joe De Souza

Group account director
Jonathan Trimble

Agency planner
Stephanie Newman

Agency producer
Hannah Gibson

Production company
Red Bee

Director
Sam Walker

Producer
Sarah Caddy

Director of Photography
Tom Towenend

Editor
Sam Sneade

Post-production
MPC      

Audio post-production
Wave

Media agency
MPC

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