Motorola 'aura' by Ogilvy London

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David Beckham stars in this print campaign for Motorola to promote 'Aura' model.

Possibly one of the world’s most photographed men, Beckham appears in a unique advert, exposing exactly what drives the England and AC Milan star from within.

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Keywords:

United Kingdom, Mobile Phones, Tech Products, Global, Branding, Advertising

Released: 17 April 2009

Agency: Ogilvy London
Advertiser: Motorola
Creative Type: Press
Sector: Technology Mobile Phones
Country: United Kingdom

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Tags: Motorola Beckham

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Credits

Project name
The Aura of David Beckham

Client
James King, Motorola

Copywriter
James King, Motorola

Art director
Anthony Mandler

Supporting agencies
Bluestar & Ogilvy London

Media planner
MindShare

Media spend
£ we cant disclose figures

Production company
ArtMix & Les Enfants Terribles (Let Films)

Photographer
Anthony Mandler