WWF 'happy' by Ogilvy Advertising London

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Ogilvy Advertising London has created a mobile film for WWF voiced by the comedian Eddie Izzard.

The animated spot shows how a little panda is linked to not only his immediate environment, but also the world around him.

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Keywords:

United Kingdom, Government / Non-Profit, Mobile, Climate change, Charities, Global, Advertising

Released: 23 April 2009

Agency: Ogilvy Advertising London
Advertiser: WWF
Creative Type: Digital
Sector: Government / Non-Profit Charities
Country: United Kingdom

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Credits

Project
Happy

Client
Martin Atkin, director of external and media relations, WWF International

Brief
Create a short film to demonstrate that while other organisations focus on single issues, WWF understands how everything is connected: from species to natural resources to mankind

Creative agency
Ogilvy Advertising London

Writer
Sue Higgs

Art director
Andy Bird

Planner
Nicolette Robinson

Director/photographer
Celyn, Nexus