Kerrygold 'homemade' by WCRS
Kerrygold is showcasing the Irish dairy farmers that produce the milk for its butter in a new TV spot.
The spot, filmed by the farmers themselves, breaks on 4 May.
Released: 04 May 2009
- Agency: WCRS
- Advertiser: Kerrygold
- Creative Type: Television
- Sector: Food & Drink Grocery Food
- Country: United Kingdom
Credits
Project
Homemade
Clients
Sean Whitfield, Alison Palmer, Kerrygold
Brief
Create a big idea that resonates both emotionally and rationally to give Kerrygold a way to punch above its weight in the category
Creative agency
WCRS
Writer
Dave Cornmel
Art director
Jane Briers
Planner
Herve Hannequin
Media agency
Rocket
Media planners
Sarah Raftery, Sarah Sherwood
Production company
Home Corp
Editor
David Stevens
Post-production
Drury Lane/ Golden Square
Exposure
UK TV and pre-rolls
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