Coke 'yeah yeah yeah, la la la' by Mother

4.0 13 Votes

Coke is replacing its long-running strap line 'The Coke Side of Life' with the line 'Open Happiness' and is introducing the change in a summer-themed TV campaign by Mother.

The ad, featuring a specially commissioned track by Calvin Harris, goes live on the 31st May.

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Released: 31 May 2009

Credits

Project
Yeah Yeah Yeah, La La La

Client
Coke

Art Director
Mother

Copywriter
Mother

Strategists
Mother

Illustrator for outdoor
Ronald Kurniawan

Director
Dougal Wilson (Blink)

Producer
Matt Fone (Blink)

Editor
Joe Guest (Final Cut)

Post Production
Julie Evans (MPC)

Production Company
Blink

Music
Calvin Harris (EMI)

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