Miles Calcraft Briginshaw Duffy is launching a series of idents for Old Speckled Hen - its first work on the brand since picking up the account in April.
The idents, which highlight Old Speckled Hen's sponsorship of primetime programming on Dave, concentrates on a frustrated fox's search for the ale.
Released: 19 May 2009
Project name
Seek out something different
Clients
Fiona Hope, marketing director; John Sharples, marketing manager, Greene King Brewing Co
Brief
Communicate the pleasantly distinctive character of Old Speckled Hen via sponsorship of primetime on Dave
Copywriter
Nick Bird
Art director
Lee Smith
Planner
Oliver Waterstone
Media agency
Mediacom
Media planner
Duncan Snowden
Production company
RSA Films
Director
Mark Nunneley
Editor
Mark Nunneley
Post-production company
Finish
Audio post-production company
Aquarium
Continuing its sponsorship of Prime Time on Dave, Old Speckled Hen has released four new idents.
LONDON - Miles Calcraft Briginshaw Duffy has won an advertising brief from the Digital Radio Development Bureau to promote digital radio to consumers, following a pitch against three undisclosed agencies.
© Haymarket Media Group Ltd.