Nissan 'piece of cake' by TBWA\RAAD, Dubai

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TBWA\RAAD's new print campaign for Nissan, aims to show how the Xterra marque can make any terrain a 'piece of cake'.

The ads will run as in-store posters and in local magazines.

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Keywords:

United Arab Emirates, Middle East, Dubai, Autos, Cake, Global, Advertising

Released: 18 May 2009

Agency: TBWA\RAAD, Dubai
Advertiser: Nissan
Creative Type: Press
Sector: Autos
Country: Middle East United Arab Emirates

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Credits

Project
Piece of Cake

Client
Monal Zeidan, General Manager, Marketing and Corporate Communications,
Nissan Middle East

Brief
Reinforce the serious off-road capabilities of the Xterra

Art director
Daniel Djarmati

Writer
Sandeep Fernandes

Exposure
In-store posters and local magazines