MySpace 'online product marketing' by Albion

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MySpace is promoting its range of new products and services through a digital campaign created by Albion.

The banners, which were filmed using stop frame animation, see the toys acting out different scenarios, from protecting their friends to taking photos of themselves. 

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Released: 21 May 2009

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Related Creative:


Project name
Online Product Marketing

Eric Mai, Senior Product Marketing Manager International, MySpace

To introduce existing and new users to a range of new products and services on MySpace

Creative Team
Aaron Hinchion and Martin Rose

Planner (creative agency)
Sam Asken

Media agency
N/A- on MySpace only

Media planner

Media spend

Web Designer
Tom Pounder

Visitors to MySpace (new and existing users) across core global markets through on site banner advertising.

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