The Guardian 'points of view' by BMP

4.7 5 Votes

The director Paul Weiland cites the Guardian's "points of view" commercial as the best he ever made. And it's easy to see why.

Shot in black and white and with no soundtrack, the spot will always be remembered not only as an enhancement of the Guardian’s reputation as an open-minded newspaper but as a powerful demonstration of the dangers of bias.

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Released: 01 January 1986

Credits

Project name
Points of view

Copywriter
Frank Budgen

Art director
John Webster

Production company
The Paul Weiland Film Company

Director
Paul Weiland

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