The Climate Group 'eat seasonably' by Fallon

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Fallon has created a campaign for The Climate Group's new partnership "We will if you will" which seeks to unite businesses and charities in encouraging more sustainable consumer behaviour.

The campaign comprises print executions and postcard inserts which seek to persuade people to ‘eat seasonably’ by highlighting the seasonality of different fruit and veg.

The campaign drives consumers to the website www.eatseasonably.co.uk

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Released: 29 May 2009

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Credits

Clients
David Hall - Campaign Director, The Climate Group & Rob Moore - Campaign Manager, The Climate Group

Brief
Launch the Eat Seasonably Campaign in a warm and engaging way

Creatives
Pete Lewis, Matt Keon, Rick Gayton and Darren Beresford

Planner
Jon Alexander

Photographer
Arnhel de Serra

Retouching agency
Fallon

Media agency
Phd Rocket

Media planner
Charlie Ebdy

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