Network Rail 'proud' by iris

3.6 3 Votes

Network Rail is celebrating the achievements of the men who laid the first rails, ballasts and sleepers of our railway system in a TV spot that highlights the improvements the company has made since.

To promote the now completed West Coast mainline, a deep-voiced narrator explains the improvements over picturesque shots of the railway system.

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Released: 08 June 2009

Related Creative:



Mark Shaoul, head of marketing, Network Rail

Announce the completion of the £9bn upgrade to the West Coast mainline

Creative agency

Chas Bayfield

Art director
Toby Burnett

Phil Jackson

Media agency
Rise Communications

Media planners
Oliver Joyce, Karl Guard

Production company

Henrik Hansen


Audio post-production

National TV, cinema, station transvision screens, press, 48 and six sheets and digital six sheets

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