Thomson 'inflight safety video' by Beattie McGuinness Bungay

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Beattie McGuiness Bungay has created an inflight safety video for holiday airline Thomson to run across its 60-strong fleet.

In a Bugsy-Malone-inspired production, kids take on the roles of pilot, passengers and crew in a move away from the traditional in-flight safety video.

This revamped safety video comes as Thomson merges with First Choice Airways.

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Released: 14 July 2009

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Credits

Client        
Carl Gissing, Director of Customer Services, Thomson Airways
Gemma de Haaf, First Choice Holidays, Marketing Manager
   
Brief       
To make the essential in-flight safety video engaging and entertaining for passengers

Copywriter           
Richard Harris

Art director            
Jamie Starbuck
 
Planner               
Sam Campbell

Production company       
Spank Films

Director               
Karen Cunningham

Editor                
Final Cut (Steve Ackroyd)

Post-production company       
MPC

Audio post-production company
750mph (Ben Gulvin & Sam Ashwell)
 
Exposure                
To be shown on ALL Firstchoice/Tui Travel and Thomson flights in and out of the UK from August 2009

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