Nike 'today was a good day' by Nike Brand Kitchen
To celebrate the release of Paul Rodriguez's third shoe, Nike SB has produced a new commercial featuring the professional skater.
The ad also features a cameo from old-school rapper Ice Cube.
- Agency: Nike Brand Kitchen
- Advertiser: Nike
- Creative Type: Digital
- Sector: Fashion / Clothing
Related Creative:
Credits
Creative director
Ean Lensch
Producer
Craig Smith
Nike Skate Group creative
Jon Humphries
Production company
Harvest
Director
The Hoffman Brothers
Executive producer
Bonnie Goldfarb, Scott Howard
Head of production
Rob Sexton
Director of photography
Max Goldman
Editor
Mark Hoffman
Sound design
Ravenswork
VFX company
The Syndicate
Music artist
Ice Cube
Song
It Was a Good Day
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