Specsavers 'comedy capers' by Specsavers Creative

4.0 1 Votes

Specsavers Creative has created a new Irish TV campaign to promote the news that Specsavers is offering designer glasses at reduced prices.

The new campaign has been made by its in-house creative agency featuring Specsavers’ new anti-hero, named Harrison.

Harrison attempts to sabotage Specsavers advertising as he comes across a billboard promoting Specsavers 2-4-1 designer glasses offer.

The farcical plot sees the bitter competitor tying to destroy the board but every effort fails frustratingly.

The ad will be aired on Irish TV on 9 August 2009.

Share On:

Released: 09 August 2009

Credits

Project name
“Comedy Capers” (Ireland TV)

Client
Richard Holmes, Marketing Director

Brief
To promote 2-4-1 designer glasses offer in Ireland

Copywriters
Jon Crocker, Graham Daldry

Art directors
Naomi Bishop, Michael Hutchinson

Production company
Mustard

Director
Cris Mudge

Editor
Eve Ashwell at Cut + Run

Post-production company
Golden Square (Caroline McNulty, Aman Kang)

Audio post-production company
Simon Capes @ Clearcut

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

Specsavers 'MP expenses' by Specsavers Creative

Specsavers 'MP expenses' by Specsavers Creative

Specsavers has launched a tactical ad poking fun at the MPs' expenses scandal.

Specsavers 'cover up' by Specsavers Creative

Specsavers 'cover up' by Specsavers Creative

Specsavers is taking a comical look at a competitor's attempts to cover up the opticians advertising offers.