John Lewis 'autumn fashion campaign' by Adam & Eve

3.7 7 Votes

Adam and Eve has released its first fashion campaign for John Lewis, promoting the department store's Autumn range of clothing and accessories.


In a bid to highlight that the store has the accessories to match almost every outfit, each execution features a shot of a model clothed in the season’s latest trends alongside an image of co-ordinating accessories.

Share On:

Released: 07 September 2009

  • Johnlewis2.jpg

    Johnlewis2.jpg

  • Johnlewis3.jpg

    Johnlewis3.jpg

  • Johnlewis4.jpg

    Johnlewis4.jpg

  • johnlewis1.jpg

    johnlewis1.jpg

  • Johnlewis5.jpg

    Johnlewis5.jpg

of

Credits

Project
Autumn Fashion Campaign

Client
Craig Inglis - Head of Brand Communications, John Lewis

Brief
Make a more complete look with John Lewis fashion this Autumn.

Art director
Emer Stamp and Ben Tollett

Copywriter
Emer Stamp, Ben Tollett, John Long, Matt Gay, Dave Fitzsimons, Andy Segal

Planner
David Golding

Media Agency
Manning Gottlieb OMD

Photography
Models by John Akehurst
Accessories by Metz and Racine

Retouching
Stanley's Post

Exposure
Print and Outdoor

 

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

John Lewis 'through the ages' by Adam & Eve

John Lewis 'through the ages' by Adam & Eve

Adam & Eve has released a new TV ad promoting John Lewis' electrical products.

John Lewis 'For those who care about showing they care' by Adam & Eve

John Lewis 'For those who care about showing they care' by Adam & Eve

John Lewis is following up its 'never knowingly undersold' ad with a Christmas campaign using singer Ellie Goulding's version of Elton John's 'your song'.