Nike 'pro combat: alter ego' by Wieden & Kennedy Portland

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Nike is attempting to show how the right undergarments can lead to a superhuman performance on the American Football field in this latest TV spot.

Promoting its pro combat undergarments, the Nike ad features a number of American Football heroes battling it out on the field.

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Released: 11 September 2009

Credits

Project
Pro Combat "Alter ego"

Client
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Copywriter
Anthony Goldstein

Art director
James Moslander

Director
David Fincher

Production company
Anonymous content

Editor
Angus Wall @ Rock Paper Scissors

Exposure
TV

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