Subway 'we've got a sub for that' by Mccann Erickson London

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McCann Erickson London has launched a new campaign championing the choice awarded to Subway customers when selecting their sandwich.

A man suffers a humiliating experience when he finds he has stripped off in front of a crowd observing a hypnotic experiment.

The TV is supported by outdoor.

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Released: 15 September 2009

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Credits

Project name
We've got a sub for that

Client
Alex Cacouris, head of marketing, Subway

Brief
Build on the SUBWAY® stores unique points of difference versus the fast food competition: fresh ingredients and a hugely customizable product offering.

Copywriter
Mike Oughton

Art director
Gary Marjoram

Planner
Gethin James

Media agency
Mediacom

Media planner
Jamie Venerus

Production company
another Film Company

Director
Nick Jones

Post-production company
Golden Square

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