Peugeot 207 'oh to be young' by BETC Euro RSCG

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Peugeot 207 has launched a new French TV campaign, featuring a US car lot of animated old bangers.

Set to the strains of 40s pop tune 'accentuate the positive', the ad contrasts the cars with the youthful vigour of the new Peugeot 207.

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Released: 13 September 2009

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Credits

Strategic planning                  
Clarisse Lacarrau

Creative director
Anne-Cécile Tauleigne

Art director
Francis de Ligt

Copywriter

Nathalie Dupont

TV production
Solène Frank

Film maker
Antoine Bardou-Jacquet

Production company
Partizan Midi Minuit

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