Vacuum cleaner brand, Dyson, is set to launch a new print campaign across Europe, created by Leagas Delaney London.
The campaign aims to demonstrate how the Dyson operates differently and more effectively than conventional cleaners.
Released: 20 September 2009
Project name
Statistics
Client
Jim Turner, Creative Director, Dyson
Brief
To promote Dyson vacuum cleaners as the better cleaning solution.
Copywriter
Tim Delaney
Art director
Jim Turner, Dyson
Dyson is to hire a series of marketers as part of a wider internal restructure that will see it double the number of engineers working for the brand to 700.
LONDON - Dyson, the vacuum cleaner company, is reviewing its £4m UK media planning and buying account.
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