Dr Pepper 'unbelievable' by Deutsch LA

2.4 6 Votes

This latest work for Dr Pepper evokes a touch of fairytale magic as Deutsch LA rounds up all the usual suspects to discuss the issue of believability.

Santa Claus, the tooth fairy, the Easter Bunny and a host of other mythical characters desperate to be believed gather in a hall at weekly 'I Exist' meetings.

During the meeting, the newest member, Diet Dr Pepper Guy tells of his woes that he is selling a diet drink that no one believes is truly satisfying.

The spot was created using stop-motion animation, bringing these iconic characters to life.

Share On:

Released: 29 September 2009

Related Creative:

Credits

Project name
Unbelievable

Client
Sharon Leath Advertising Manager - Dr Pepper Snapple Group Plano, TX

Art director
Curt Enderle

Production company
Bent Image Labs, Portland

Director
Ken Lidster

Post-production company
Downstream, Portland

Audio post-production company
LIME STUDIOS Santa Monica, CA

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

Dr Pepper

Dr Pepper "Josh Button" by Deutsch LA

Dr Pepper 'the never-ending can' by Blast Radius

Dr Pepper 'the never-ending can' by Blast Radius

Blast Radius, the interactive marketing agency, has created a Facebook campaign for Dr Pepper, featuring a seemingly never-ending can of the drink.