Noam Murro has directed this latest spot for Kaiser Permanente, the US healthcare insurer, promoting its paperless medical records.
The spot aims to promote the insurer's green credentials by featuring a cityscape filled with trees.
Released: 08 October 2009
Copywriter
John Dolab
Art Director
Chip Kettering
Agency Producer
John Haggerty
Director
Noam Murro
Production Company
Biscuit Filmworks
Director of Photography
Toby Irwin
Editor
Robert Duffy
LONDON - Agencies are on alert as General Motors readies itself to file for Chapter 11 bankruptcy in New York today, in an effort to secure some time to restructure its ailing business and shed around $27 billion of debt.
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