02 'priority' by VCCP

3.0 3 Votes

The backstage nerves of some of the UK's top music talent are captured in the latest spot for O2, promoting its priority ticket service.

O2 customers can access tickets to concerts at the o2 venues up to 48 hours before their general release as an added bonus of their contract and to build awareness of the service, the campaign, created by VCCP showcases some of the stars that have graced the 02 stages.

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Released: 19 October 2009

Credits

Project name
O2 Priority

Client
Ed Pellew

Brief
Communicate Priority Tickets for O2 customers?

Copywriter
Veryan Prigg?

Art director
Kieran Knight

Planner
Stuart Parkinson / Louisa Fielding

Media Agency
Zenith Optimedia

Media planner
Hannah Lury

Production Company
Partizan

Director
Saam Farahmand

Post-production
The Mill

Audio post-production
Wave

Exposure
National - TV,Outdoor, Press, Retail, Online, Retail, DM

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