Toyota SA 'buddy' by Draftfcb Johannesburg

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Buddy the Boxer dog returns to the small screen in his second ad for Toyota South Africa, starring in this latest work by Draftfcb Johannesburg.

The campaign uses man’s best friend to remind consumers that Toyota vehicles are ‘loyal’ and will never let you down.

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Released: 20 October 2009

Credits

Group executive creative director 
Brett Morris, James Cloete and Ivor Forrester

Production company
Bouffant Productions

Post-production company 
Sinister Studio

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