Aga 'christmas' by Ogilvy Advertising

3.5 1 Votes

Ogilvy Advertising's first work for Aga is focusing on the upcoming Aga Season, a series of events that the company is running to encourage consumers to embrace winter.

The campaign compromises a series of print ads, as well as radio, online and PR activity.

The ads drive consumers to the Aga website, which contains a list of events taking place during the festive period at selected Aga stores.

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Released: 23 October 2009

  • AGA-Season-LittleGirl_800.jpg

    AGA-Season-LittleGirl_800.jpg

  • AGA-Season-Reindeer_800.jpg

    AGA-Season-Reindeer_800.jpg

  • AGA-Season-Turkey_800.jpg

    AGA-Season-Turkey_800.jpg

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Credits

Project name
Christmas

Client
Eileen Slattery, marketing director, Richard Eagleton, Group Marketing Director

Brief
Encourage re-evaluation of AGA cookers as relevant to busy, contemporary homes, not just a fond memory.

Copywriter
Alun Howell

Art director
Alun Howell

Planner (creative agency)
Polly Evelegh

Media agency
TCS Media

Media planner
David Price

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