Visa has launched its Olympic-themed marketing campaign for the Vancouver 2010 Olympic Winter Games.
The Go World campaign celebrates athleticism and human triumph through athlete stories.
It features a wintry blue tone throughout all creative executions and will be customized for different markets.
Released: 11 November 2009
Project name
Go World
Copywriter
CHristine Call
Art directors
Scott Brown, Clemente Bornacelli
Post-production company
The Mill
Visa has released a campaign to support its sponsorship of the Olympic Games with ads and social media by TBWA\Chiat\Day.
Visa Europe has unveiled its new 2012 advertising campaign, featuring the sprinter Usain Bolt.
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