Subaru 'all for the driver' by Leo Burnett Sydney

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Leo Burnett Sydney has created a new TV spot to mark the launch of its new Subaru brand campaign - All 4 The Driver.

The campaign marks a change of direction for Subaru, taking a brand renowned for its sophisticated all-wheel drive technology into a more human, emotionally territory.

The ad was shot on location in Kiev and Southern Ukraine by Steve Rogers from Revolver Films, with music composed in London by SoundTree.

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Released: 19 November 2009

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Credits

Project name
All 4 the Driver

Copywriter
Gary Dawson

Art director
Gary Dawson

Production company
Revolver Films

Director

Steve Rogers

Post-production company

Animal Logic

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