Dixons 'the last place you want to go' by M&C Saatchi

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M&C Saatchi has released another in its series of poster ads mocking middle-class department stores.

Following a series of ads that derided the likes of Harrods and John Lewis, this latest festive long-copy extravaganza, takes another pop at a long established department store on Oxford street.

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Released: 27 November 2009

  • dixons_800.jpg



Related Creative:


Project name
The Last Place you want to go

Niall O’Keefe, UK Marketing Director DSG International

Simon Dicketts

Art director
Graham Fink

Neil Godber

Media agency
Walker Media

Media planner
Richard Evans

Gareth Davies

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