FT 'building BRICs' by DDB

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The Financial Times has launched a campaign to promote a new editorial series.

The series will focuse on the growing force of consumers in Brazil, Russia, India and China (BRICs).

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Released: 16 January 2010

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Credits

Project name
BRICs

Client
Caroline Halliwell, Director of Brand & B2B Marketing

Copywriter
Will Lowe

Art director
Victor Monclus

Media agency
Maxus

Illustrator
Garry Walton

Account Planner
Lucy Jameson

Account Director
Charlie Elliott

Account Manager
Sam Payne

 

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