Ford 'real man's adventure' by Ogilvy

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This latest print campaign for Ford launches the new Ford Ranger model in the style of a 50s comic book.

The campaign will also have online elements.

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Released: 25 January 2010

  • Ford-Ranger-Gorilla.jpg


  • Ford-Ranger-Temple.jpg


  • Ford-Ranger-Plane.jpg



Related Creative:


Campaign name
Real man's adventure

Maureen Graham, director of marketing communications, Ford of Europe

Andy Wyton, Jason Mendes

Art directors
Andy Wyton, Jason Mendes

Peter Le Boutillier

Creative partner/director
Greg Burke

Head of art
Andy Bird

Mark Thomas

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