Drench 'juicy spring water' by CHI & Partners

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The new outdoor campaign for Drench soft drinks targets drivers near to the point of purchase around service stations.

Created by CHI & Partners, the campaign carries a number of driving related quips.

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Released: 08 February 2010

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Credits

Campaign tityle
Juicy spring water

Client
Sarah Dossett, senior brand manager of Drench, Britvic

Creatives

Matt Collier and Wayne Robinson

Planner
Ben Southgate

Media agency
MCHI

Media planner
Stephanie Marks

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