Shelter 'inflated prices' by Leo Burnett London

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Following its award-winning 'house of cards' spot for Shelter, Leo Burnett London has launched a poster campaign for the housing charity.

To highlight the escalating price of housing in the UK the posters feature pictures of various household items such as washing power and a joint of beef. 

 

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Released: 11 February 2010

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Credits

Client
Kay Boycott, director of policy and campaigns, Shelter

Brief
To highlight the unaffordability of housing in the UK today.

Copywriter
Graham Lakeland

Art Director
Richard Robinson, Lance Crozier

Planner
Giles Hedger

Photographer
David Gill

Designer
Lance Crozier, Monty Verdi (Joints Heads of Art)

Exposure
6-Sheet Posters

 

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