VCCP has created a new TV campaign for Jordans Muesli highlighting its natural ingredients.
Bill Oddie narrates the animated film as the cereals ingredients are brought to life as if they were birds in a nature documentary.
Released: 16 February 2010
Campaign title
Binoculars
Copywriter
Ken Taylor, Matt Fitch
Art director
Gavin MacDonald, Mark Lewis
Agency Producer
Vanessa Butcher
Media Agency
Zenith Optimedia
Production Company
Not to Scale
Post-production company
National Television
Audio post-production
Grand Central
Online post-production
Rushes
Wieden+Kennedy New York has launched the third spot in its "dominate another day" campaign for Jordan.
Jordans, the cereal company, is supporting its Jordans Country Crisp brand with its first major campaign in four years.
© Haymarket Media Group Ltd.