Nike 'human chain' by Wieden & Kennedy Portland
The new ad from Nike is focused on movement and athletics.
The ad shows people from all walks of life, from Maria Sharapova to a young child practicing martial arts, enjoying sport.
The new ad from Nike is focused on movement and athletics.
The ad shows people from all walks of life, from Maria Sharapova to a young child practicing martial arts, enjoying sport.
Released: 18 February 2010
Campaign title
Human Chain
Creative Directors
Alberto Ponte & Jeff Williams
Copywriter
Jason Bagley
Art Director
Ryan O'Rourke
Producer
Cherie Appleby/Shannon Worley
Production Company
Smuggler
Director
Brian Beletic