The BBC has launched a new campaign to promote its internet season.
The ad promotes the BBC's season of programmes designed to make people think about the internet in a different way. The season is set to launch on March 8th, and will air on TV, radio, and online.
Released: 04 March 2010
Campaign Title
'Superpower'
Client
Chris Travers, Head of Consumer Marketing
Creative Director
Damon Collins
Copywriter
Steve Moss
Art Director
Jolyon Finch
Planner
Emily James
Business Director
Jo Bacon
Account Director
Anita O'Shea
Agency Producer
Claudio Gorini
Production Company
Partizan
Director
Matthias Hoene
Editor
Joe Randell Cutler
Producer
Miranda Johnstone
The BBC has upgraded its weather website and is running an animated TV ad to promote its post code accuracy service.
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