Royal Mail 'marketing effectiveness' by Proximity London

0.0 0 Votes

Royal Mail is launching a direct mail campaign to promote its new Insight Tool, driven by eBay market data to help UK businesses develop better-targeted marketing campaigns.

The mailing will be sent out at the end of March to 17,000 data and marketing contacts based at the top 3,000 UK advertisers. The campaign has been created by Proximity London.

Share On:

Released: 16 March 2010

  • Royal Mail direct mail campaign

    Royal Mail direct mail campaign

of

Related Creative:

Credits

Campaign title
Marketing Effectiveness

Client
Royal Mail

Copywriter
Marcus Iles

Art directors
Jo Jenkins and Duncan Gray

 

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

Royal Mail marketer Hings leaves after seven years

Royal Mail marketer Hings leaves after seven years

LONDON - Royal Mail brand director Tom Hings is leaving the company at the end of the month without a job to go to.

Royal Mail kicks off design roster review

Royal Mail kicks off design roster review

LONDON - Royal Mail has launched a review of its £15m design agency accounts, which will lead to the creation of three separate rosters.