M&S 'spring 2010 collection' by RKCR/Y&R

3.0 4 Votes

M&S is launching a new advertising and marketing campaign from 22 March which sees a new direction for the brand across clothing and food.

The new approach will introduce a number of new faces for the clothing ranges with only Twiggy remaining from the previous line up.  She will be joined by Brazilian model Ana Beatriz Barros, singer and model VV Brown, X factor judge and singer, Dannii Minogue and Capital FM breakfast show presenter Lisa Snowdon.

Share On:

Released: 25 March 2010

Creative in this campaign:

Credits

Campaign title
Spring 2010 collection

Creative partners
Pip Bishop & Chris Hodgkiss

Chairman & executive creative director
Mark Roalfe

Head of GM marketing
Denise Posner

Business director
Ida Rezvani

Board account director
Kate Uniowski

Account manager
Katey-Ellen Price

TV producer
Sally Pritchett

Typography
Jason Hyde

Director
Trudy Bellinger

Post-production company
MPC

Post-production producer
Paul Branch

Audio post production
Parv @ Wave

Executive director marketing
Steve Sharp

Marketing manager
Jill Bainbridge

Media planner
Katherine Baker

Behind the scenes video
Adjust Your Set

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Related News

M&S 'wouldn't be christmas without' by RKCR/Y&R

M&S 'wouldn't be christmas without' by RKCR/Y&R

A host of British celebrities including Stephen Fry and Twiggy offer their thoughts on what makes Christmas in this new work for Marks & Spencer by RKCR/Y&R.

Marks & Spencer 'marks in time' by LBi

Marks & Spencer 'marks in time' by LBi

The celebrations of Marks & Spencer's 125th anniversary are continuing online with a new website promoting the Leeds-based exhibition "marks in time". The site, http//marksintime.marksandspencer.com/ , promotes the exhibition, which celebrates the store's continued history of innovation and ethical production, by featuring a timeline of M&S's achievements.