Movistar 'connected' by Y&R Peru

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Through the use of split screens, Movistar is launching a campaign that promotes the services ability to connect people in striking ways.

Fragments of different people and even animal bodies are linked together, resulting in amazing new situations -always better than the previous ones, conveying  the "Connected we can do more" concept for Movistar, the leading cell phone company in Latin America.

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Released: 26 March 2010

Credits

Campaign title
Connected

 

Executive creative director
Flavio Pantigoso

Head of art
Christian Sánchez

Copywriter
Flavio Pantigoso

Agency producer
Patricia de la Cuba

Director
Vladi & Diego

Assistant director
Nelson Aguilar, Guido Merea

Director of photography
Atahualpa Rojas

Art director
Sandro Angobaldo            

Executive producer
Alejandro Noriega

Production supervisor
Julieta Kropivka, Eduardo Guerra               

Field production
PorDos Producciones, Lima

Editor
Micky De La Barra

Post production
Che Revolution Post, Buenos Aires

Post producer
Julián Rearte

Music
Pelo Madueño

Voiceover
Pelo Madueño

Account director
Eduardo Grisolle

Account supervisor
Manuel Ahumada

 

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