Ed Chilcott directs a sequence of events involving watermelons, as the impractically large size and shape of the fruit proves too much for people at a Cuban market stall.
Released: 29 June 2009
The Minimart take to sunny Havana, Cuba to showcase the latest flavour in the Rubicon juice line-up, Watermelon.
Ed Chilcott directs a sequence of events involving watermelons, as the impractically large size and shape of the fruit proves too much for people at a Cuban market stall.
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Project nameWatermelonClientBarbara Down, Rubicon Drinks LtdCopywriterTim ClydeArt directorEd ChilcottMedia agencyFour Communications/Fantasia AdvertisingMedia spend£4.5mProduction companyMini Films/Island FilmDirectorEd ChilcottEditorJames QuintinPost-production companySmoke & Mirrors
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