A breakfast is prepared of soft boiled egg and toast soldiers made out of Hovis seed sensations, the packaging of which is emblazoned with poppies in support of the war remembrance day.
Released: 02 November 2009
Hovis 'poppy' by MCBD
MCBD's latest work for British bread brand, Hovis, celebrates the annual poppy appeal in memory of the nation's war heroes.
All Comments
There are currently no comments.
To post comments please log in here.
Average Rating:
Please login to rate this creative.
Credits
- Creative Type:
- Television
- Agency:
- MCBD
- Advertiser:
- Hovis
Project nameSoldiersClientClaire Low Marketing ManagerBriefTo promote the awareness of Hovis’ promotional activity with the RBL to raise £100K for the Poppy Appeal with special loaves of Seed SensationsCopywriterNick Bird Art directorLee SmithMedia agencyStarcomMedia plannerRussell Prie, Suzanne PerryMedia spend100KProduction companyHome CorpDirectorJonathon GreggsonEditorKate Owen at Marshall StreetPost-production companyMPC Audio post-production company Wave Studios
Your Comment