Wilkinson Sword 'mow the lawn' by JWT New York
Agency: JWT, New York
Rating: 5.0
In association with
Campaign Work, Tuesday, 02 October 2012 10:50AM
Heinz 'I love winter' by AMV BBDO
The TV spot is supported by radio work with voiceovers from celebrities such as Caroline Quentin and Tom Baker. It was written by Richard McGrann, art directed by Andy Clough and directed by Jeff Labbe through Sonny.
This article was first published on Campaign Work
For an industry supposedly in demise, the music business is leading the way when it comes to generating social currency. And, for the savviest of social marketers, generating sales as well.