Released: 27 May 2009
M&C Saatchi presents this new TV campaign for PC World featuring actor Christian Slater and musician Jimi Hendrix.
The first of the two new ads will be aired this evening during the Champions League Final with further slots scheduled during the final of Britain's Got Talent and the launch of Big Brother 9.
The strap line: Whatever your world. PC World ends the big budget spot.
Probably the worst writing I have ever heard when it comes to commercials.
Not to mention the poor dubbing.
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Project name Whatever Your WorldClient PC WorldBrief Drive reappraisal of the PC World brandCopywriter Will BateArt director Curtis BrittlesPlanner Bridget McCannMedia agency WalkerMedia planner Malcolm BoxallProduction company PartisanDirector Olivier GondryEditor White DoorPost-production companyMPCAudio post-production companyScramble
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