The pack, entitled ‘the campaign for a joyful January', was created by Kitcatt Nohr Alexander Shaw and features a range of offers as well as tips on ‘mood lifting food'.
Released: 12 January 2010
Waitrose 'joyful January' by Kitcatt Nohr
Waitrose has launched a direct marketing campaign to encourage consumers to cook up hearty seasonal fare.
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Credits
- Creative Type:
- Press
- Agency:
- Kitcatt Nohr Alexander Shaw
- Advertiser:
- Waitrose
Project nameJoyful January
Client nameNeil Stead, Marketing Manager (Direct Marketing) Waitrose
CopywriterKate Flather
Art directorPhil Keevill
PlannerChris Ridd/David Yates
DesignersOlu Falola and Kaara Shepard
ProductionGary Bridge
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