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Trends

AGENCY

Why ageism is adland's next frontier

Diversity may be at the top of the advertising agenda but the issue of ageism has been conspicuous by its...

BRANDS

High-tech takeaways: How technology is transforming food delivery

Sonoo Singh takes a look at the newly transformed food delivery industry, where the biggest players are flexing their muscles...

MEDIA

The media industry should embrace hygge

The hygge trend has collided with the FOGO trend, leaving a wide-open opportunity for cosiness for audiences this autumn and...

AGENCY

How to stage a creative comeback

The lack of women at the top of many agencies serves to highlight the industry's traditional inflexibility but a new...

AGENCY

How agencies should respond to the in-house invasion

The proliferation of in-house operations is gobbling up new business and drawing more talent client-side. What's behind the trend and...

BRANDS

Five trends from the future

Nicola Kemp mingles with the trendspotters at The Future Laboratory's inaugural Global Futures Forum

MEDIA

Do influencers matter more to brands than fashion mags?

Recent remarks by US Vogue writers suggest glossy titles feel their influence is under threat.

THOUGHT LEADERS

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1 An oral history of 'Get a Mac,' Part 1

How an excruciating seven-month quest for an idea Steve Jobs didn't hate gave birth to one of the funniest, most effective campaigns in Apple's history, told by the writers, crew and actors who created it 10 years ago.

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