Here's how Publicis Groupe's AI-powered solution Marcel will look and work

Publicis Groupe has unveiled its much-anticipated AI-powered platform Marcel at...

Accenture faces 'conflict of interest' questions over buying programmatic and auditing media

Diet Madison Avenue goes dark on social media

IPA calls out Accenture's 'unacceptable' move into programmatic media

Former CP+B creative files defamation suit against Diet Madison Avenue



Colonel Sanders makes a bold comeback in KFC's first campaign after chicken crisis

KFC has brought brand icon Colonel Harland Sanders back to UK TV for the first time in over 40 years,...

R/GA creative leader Chloe Gottlieb leaves for Google

Gottlieb has been at the IPG agency for 16 years.


Currys PC World promotes big TVs by turning 48-sheet sites into giant cardboard boxes

Currys PC World is encouraging footie fans to "go big for the big games" with outdoor executions in London made...


Eric Schmidt and Facebook's chief AI scientist believe Elon Musk is wrong about an AI-pocalypse

Tesla founder and chief executive Elon Musk's belief that AI will doom mankind is just wrong, Eric Schmidt, technical advisor...


Three billion reasons to optimise your media plan

Advertisers are missing out on a whopping £3bn of campaign profit because it's not cool to put newsbrands on media...


P&G's Pritchard: Seize back control of data, reinvent marketing and stop 'annoying the hell out of people'

Procter & Gamble found that a large number of people were seeing its ads as often as 20 times a...


Adidas showcases trainers and technology with House of SolarBoost

To celebrate the release of the Adidas SolarBoost trainer, the brand is inviting people to head down to its 'House...


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).