World of Tanks ad shows kids 'owning' adult gamers with punches and bombs

Led by insight that older gamers have slower reactions...

World of Tanks ad shows kids 'owning' adult gamers with punches and bombs
BritBox to launch with 'high-profile' marketing campaign

BritBox to launch with 'high-profile' marketing campaign
Tribute to an icon: Persol sunglasses

Tribute to an icon: Persol sunglasses
Why KFC's brand was on a 'dying planet' and how it escaped

Why KFC's brand was on a 'dying planet' and how it escaped
Addressing our Nigel Farage coverage

Addressing our Nigel Farage coverage

Latest stories

Why that Nigel Farage feature was a mistake

Why that Nigel Farage feature was a mistake

Publicis Groupe reports 15% hike in first-half profit

Publicis Groupe reports 15% hike in first-half profit

Amazon hunts agency for Prime Now brief

Amazon hunts agency for Prime Now brief

Katherine Ryan and Barclaycard offer comedy take on holiday-finance tips

Katherine Ryan and Barclaycard offer comedy take on holiday-finance tips

MediaCom shake-up as Lawson, Krichefski and Rowlinson are promoted

MediaCom shake-up as Lawson, Krichefski and Rowlinson are promoted

Veuve Clicquot, Sipsmith and Globe-Trotter showcase 'art of travel' at St Pancras

Veuve Clicquot, Sipsmith and Globe-Trotter showcase 'art of travel' at St Pancras

Cinema advertising buoyant as DCM reports record-breaking first-half spend

Cinema advertising buoyant as DCM reports record-breaking first-half spend

Sainsbury's renames store to 'Signsbury's' in support of deaf shoppers and staff

Sainsbury's renames store to 'Signsbury's' in support of deaf shoppers and staff

Heinz and BBH launch first 'masterbrand' campaign in a decade

Heinz and BBH launch first 'masterbrand' campaign in a decade

Quality news sites get 'halo effect' on ad viewability

Quality news sites get 'halo effect' on ad viewability

AD OF THE DAY

Kahlúa "Zero likes given" by Droga5 London

Most millennials believe they should live in the moment, yet...

Kahlúa "Zero likes given" by Droga5 London

The Work

Axe "These are the times" by 72andSunny Amsterdam
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Added 16 hours ago

Axe "These are the times" by 72andSunny Amsterdam

Barclaycard "Travel smart" by Droga5 London
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Added 16 hours ago

Barclaycard "Travel smart" by Droga5 London

Heinz "Heinz makes it better" by BBH London
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Added 17 hours ago

Heinz "Heinz makes it better" by BBH London

Reebok "Nails" by Venables Bell & Partners
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Added 23 hours ago

Reebok "Nails" by Venables Bell & Partners

Kronenbourg "#K1664SPACE" by Ogilvy
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Added 42 hours ago

Kronenbourg "#K1664SPACE" by Ogilvy

Editors' Picks

Power 100 2019: Meet the who's who of marketing

Power 100 2019: Meet the who's who of marketing

Impose order on the online chaos

Impose order on the online chaos

Does the ad industry lack empathy?

Does the ad industry lack empathy?

Nigel Farage exclusive: 'Advertising? I might fancy it myself one day'

Nigel Farage exclusive: 'Advertising? I might fancy it myself one day'

Love and hate in adland

Love and hate in adland

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MOST READ
Nigel Farage exclusive: 'Advertising? I might fancy it myself one day'
July 17, 2019 Paul Simpson

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Brands

Netflix insists on ad-free future despite huge miss in subscriber growth
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Added 23 hours ago

Netflix insists on ad-free future despite huge miss in subscriber growth

Turkey of the Week: This is a bad iDea
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Turkey of the Week: This is a bad iDea

Santander:
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Pick of the Week: Kurupt FM gives redemption to Santander

Money can buy brands love, but not the kind they're after
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Added 41 hours ago

Money can buy brands love, but not the kind they're after

Papa John's creates 'bee pizza' to highlight declining populations
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Papa John's creates 'bee pizza' to highlight declining populations

Agencies

Campaign Best Places to Work 2020 opens for entries
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Added 23 hours ago

Campaign Best Places to Work 2020 opens for entries

Omnicom posts 5.7% UK organic growth in Q2
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Added 23 hours ago

Omnicom posts 5.7% UK organic growth in Q2

Pitch Update: More Th>n and Starling Bank hold meetings with agencies
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Added 24 hours ago

Pitch Update: More Th>n and Starling Bank hold meetings with agencies

Rubbish thinking
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Rubbish thinking

Brands are demanding more personalised creative
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Added 26 hours ago

Brands are demanding more personalised creative

Media

Thinkbox: 2016's 'The broadcast' used an alien invasion to highlight the power of TV
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Mother wins Thinkbox creative account after four-way pitch

Amazon faces EU competition probe
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Added 43 hours ago

Amazon faces EU competition probe

HuffPost UK falls in line with 'premium' Verizon Media strategy after axing blogs
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Added 47 hours ago

HuffPost UK falls in line with 'premium' Verizon Media strategy after axing blogs

RAB founder Douglas McArthur passes away
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Added 47 hours ago

RAB founder Douglas McArthur passes away

Movers and Shakers: Engine, Netflix, Wavemaker, Now, Sainsbury's, M&S
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July 17, 2019

Movers and Shakers: Engine, Netflix, Wavemaker, Now, Sainsbury's, M&S

Trends

Never mind in-housing; tried out-housing?
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July 01, 2019

Never mind in-housing; tried out-housing?

Authentically fake: influencers are breaking boundaries between real and digital worlds
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June 19, 2019

Authentically fake: influencers are breaking boundaries between real and digital worlds

Almost half of social media users find sponsored posts 'annoying'
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May 17, 2019

Almost half of social media users find sponsored posts 'annoying'

The future is freelance (and it will definitely get paid)
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May 09, 2019

The future is freelance (and it will definitely get paid)

Oasis' netball tie-up: 'We recognise our consumers are spinning multiple plates'
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May 02, 2019

Oasis' netball tie-up: 'We recognise our consumers are spinning multiple plates'

Partner content

Thinkbox TV Planning: the film of the awards afternoon

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Thinkbox TV Planning: the film of the awards afternoon

Job description: Creative director

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Job description: Creative director

How Facebook helped Sigrid top the charts

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How Facebook helped Sigrid top the charts

Why Trainline's latest ad is just the ticket

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Why Trainline's latest ad is just the ticket

2019's best TV planning so far...

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2019's best TV planning so far...