Publicis to pay €400m in bonuses ‘for everyone’ after annual profits jump 75%

Analysts say results “validate” the company’s strategic shift to data-driven...

Publicis to pay €400m in bonuses ‘for everyone’ after annual profits jump 75%
Clockwise (from top left): Devika Bulchandani, Jessica Tamsedge, Ben Richard, and Leila Nithila-George (l) and Obinna Udekwereze

Movers and Shakers: VCCP, Ogilvy, VMLY&R, McCann, AMV BBDO, Neverland, BBH and more

Private View: a still from Samsung's 'Exynos 2200: playtime is over' by BBH

The verdict on January's ads from Alex Grieve and Emma de la Fosse

Zaid Al-Qassab: We need to talk about depression

Zaid Al-Qassab: We need to talk about depression

ASA: BAME groups were almost three times more likely to feel under-represented in ads.

ASA publishes research on racial and ethnic representation in ads

Latest stories

A portrait photo of Media.Monks growth lead, Maria Nordstrom

MediaMonks poaches growth lead from IPG production agency Craft

Image of race starter's pistol. with smoke trailing from the firing cap

Pitchy trigger finger? Why it might pay clients to pause

Kenny G in Busch Light's Super Bowl ad

Kenny G is the "voice of the mountains" in Busch Light's Super Bowl spot

A photo of new OMD EMEA leader Blake Cuthbert next to the Thames

OMD raids management consultancy to land EMEA boss

A photograph of Arthur Sadoun in a suit and tie in an office

Arthur Sadoun on staff bonuses, the metaverse and Cannes

Kate Winslet addresses the camera in L'Oréal's self-esteem mini-series

Kate Winslet and Helen Mirren deliver raw monologues on self-esteem for L'Oréal Paris

A composite image of Vin Murria and M&C Saatchi's headquarters

M&C Saatchi bid talks go into extra time

Let’s make Valentine's Day more all-embracing

Lessons on making Valentine's Day more all-embracing

Head shot of Fiona Gordon

Ogilvy UK unveils coaching-for-all scheme

Results M&A watch branding

Campaign AI M&A watch: Global deals up by a quarter in 2021 compared with 2020

The Business

AD OF THE DAY

Pick of the Week: CALM's hidden-message activity prompts 10% rise in calls to helpline

Suicide prevention charity CALM and YouTuber DanMX showed millions of...

"It's okay to struggle": DanTDM used his platform to help others who may be feeling low

The Work

Ikea "Taste the future" by Ingo
Added 41 hours ago

Ikea "Taste the future" by Ingo

Taster OOH
February 01, 2022

Taster "Tastes like Taster" by M&C Saatchi Accelerator

Halifax "It's a people thing" by NCA
January 31, 2022

Halifax "It's a people thing" by NCA

Felix "It's great to be a cat" by AFG
January 28, 2022

Felix "It's great to be a cat" by AFG

GambleAware "Losing track of the world around you" by M&C Saatchi
January 28, 2022

GambleAware "Losing track of the world around you" by M&C Saatchi

Projects & awards

Campaign Agency of the Year logo

Campaign UK Agency of the Year Awards: shortlists revealed

AMV BBDO scoop Agency of the Year at the Campaign Big Awards

Campaign Big Awards 2021: winners revealed

Agency of the Year: MG OMD

Media Week Awards 2021: winners revealed

Faces to Watch 2021

Faces to Watch 2021

Power 100 2021 (Images: HappyToast)

Power 100 2021: Who's on marketing's leaderboard?

UK winners of Campaign 40 Over 40 revealed

Editors' Picks

Clockwise from top left: headshots of Willan, Unilever, Chauvet, Essen, Harrison, Feldwick

Have advertisers like Unilever ‘lost the plot’ over purpose?

Seven black and white headshot images - clockwise from top left: Rule, Osinnowo, Cossell, Banks, Bogliari, Titus, Coyne

The Molly-Mae debacle: will the influencer bubble ever burst?

The Information
Row of black and white images of from left to right Andre Laurentino, Alex Grieve, Andy Jex, David Kolbusz, Aidan McClure, Nils Leonard, Darren Bailes, Richard Brim, Helen Rhodes, Chaka Sobhani

The top 20 creative leaders in 2021

The Information
Publicis Groupe: stock market value has risen to more than $16.3bn

Publicis overtakes rivals to be world’s most valuable agency group

From top left, clockwise: Jenkins, Fox, Best, Cohen, Robinson and Bainsfair

Is the independent agency model becoming more attractive to major clients?

Clockwise from top left: Gordon, Avener, Eaves, Hope and Bozeat (top, centre: Getty Images)

Leaders reveal concerns as sector adapts to new way of working

James Shoreland

The people paradox for agencies: client satisfaction is up, staff happiness lags

Most staff continue to work from home, but are increasingly returning to the office at least once a week. Getty Images

Campaign Future of the Office survey: Return to work gathers pace as agency bosses outline plans

Clockwise from top left: Douglas, Owen, Curran, Einav, Patel, Livingstone

How does adland solve its talent crunch?

Campaign's Pick of the Ads

Image of a snowman's head with the words 'Campaign Pick of the Ads' overlaid in white

Watch Pick of the Ads: Episode three features Apple, Bumble, Visit Sweden and more

The Information
Still from Coca-Cola Christmas ad featuring impressive erection made of cardboard boxes

Watch Pick of the Xmas Ads: Episode two features John Lewis, M&S, Boots, Tesco, Coca-Cola, Waitrose

The Information
Montage of five ads with the words Campaign and "pick of the ads" across them

Watch Pick of the Ads: Episode one features Barclaycard, Burberry, Dunelm, Ikea and Wagamama

The Information
Montage of five ads with the words Campaign and "pick of the ads" across them

Campaign unveils Pick of the Ads video series

Future of Channel 4

Campaign: 4 THE PEOPLE

‘4 The People’: ad industry letter calls for Channel 4 to stay in public ownership

Game, set, match: would a privatised Channel 4 have been able to net a deal to show Emma Raducanu's US Open triumph? (©GettyImages)

'No upside but significant downside' – ad industry rallies around Channel 4

CAMPAIGN PODCAST

Digital generated image of abstract multicoloured ramp with stripe pattern moving up in perspective on white background, visualising growth and speed

Campaign podcast: Ad chiefs and brands on the year ahead

Collage of four images, from top left: ex-GB News presenter Andrew Neil pictured when working for the channel, still from UNDP's 'Don't choose extinction', Meta's Mark Zuckerberg and Waitrose's Christmas ad still

Campaign podcast: The year in review

Grid of images of ad stills from Waitrose, Tesco, Sainsbury's, McDonalds, Aldi and O2

Campaign podcast: Christmas ads special, part two

Immersive storytelling

Promoted

Campaign podcast: Attention, immersive storytelling and the metaverse

Protesters wear masks of Joe Biden and Boris Johnson during COP26.

Campaign podcast: COP26, misinformation and advertising-for-good

Big Interviews

Mark Read: 'We were actually back at number one and ahead of Publicis'

Mark Read on proving WPP doubters ‘wrong’ and battling Publicis to be biggest agency group

Verica Djurdjevic, Channel 4

Verica Djurdjevic: Channel 4's classy contrarian

Vicki Maguire: 'If you’re an introvert, I’ll find you a corner. And if you’re an extrovert, I’ll find you a stage'

Vogue's Vanessa Kingori on 'transcending' competitors, covers and BLM

Yannick Bolloré interview: ‘Havas is stronger now than before virus crisis’

New IPA President Julian Douglas: 'People are ripe for change'

Wendy Clark interview: CX will account for half Dentsu's revenue by 2025

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MOST READ
Publicis to pay €400m in bonuses ‘for everyone’ after annual profits jump 75%
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Campaign’s Maisie McCabe and Chris Barker win at BSME Awards
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Campaign’s Maisie McCabe and Chris Barker win at BSME Awards

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Agencies

Peppiatt: worked on a number of consultancy projects over the past year before accepting the role at The Blueprint.
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Former BBH chairman Jon Peppiatt re-emerges in non-exec chairman role

Thread Innovation: led by Lilian Tse (l) and Michaeljon Alexander-Scott
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M&C Saatchi launches innovation consultancy as takeover bid deadline looms on Thursday

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VCCP flies higher into metaverse with opening of Roblox office

VMLY&R recruits creative Dayoung Yun among others
February 01, 2022

VMLY&R recruits creative Dayoung Yun among others

Boyan: Miroma Group founder 'extremely proud' of the work done at Miroma SET
February 01, 2022

Miroma completes acquisition of sports and entertainment marketing agency

Media

Supercharging Nielsen ad intel with new paid social media spend and creatives
Added 13 hours ago

Supercharging Nielsen ad intel with new paid social media spend and creatives

Facebook loses users as 18-year growth streak ends
Added 17 hours ago

Facebook loses users as 18-year growth streak ends

BT's coverage of the Premier League helped it stem the losses of broadband subscribers to rival Sky (Photo: Getty Images)
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BT and Discovery plan to merge sports channels

Global: Heart Breakfast with Jamie Theakston & Amanda Holden reached 3.9m listeners weekly.
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LBC achieves highest-ever figures after year of political turmoil

The last Wordle: building a bridge between publisher and new audiences
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The last Wordle: building a bridge between publisher and new audiences

Trends

pic credit: Busakorn Pongparnit/Getty
September 07, 2021

The key ad trends driving the in-car commerce boom

VaynerMedia head of strategy DuBose Cole
September 06, 2021

Rethink or restore: how brands can tap into new post-pandemic consumer trends

How alcohol brands should ‘read the room’ in the post-pandemic world
May 27, 2021

How alcohol brands should ‘read the room’ in the post-pandemic world

Ditch ‘blanding’ for branding: why it’s time to embrace distinctness
April 15, 2021

Ditch ‘blanding’ for branding: why it’s time to embrace distinctness

The first brand you think about shouldn't be yours - but your consumer's
December 21, 2020

The first brand you think about shouldn't be yours - but your consumer's

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Headphones and sound waves

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