WPP’s Mark Read calls for 'collaborative effort' on net zero and sets 2025 target

Holding company used Earth Day as platform to make announcement...

WPP’s Mark Read calls for 'collaborative effort' on net zero and sets 2025 target
KP aims to get nut lovers munching on the regular in return to TV

KP aims to get nut lovers munching on the regular in return to TV

Our kids almost never see a family like their own on TV

Our kids almost never see a family like their own on TV

Campaign podcast: what the School Reports reveal about the health of the industry

Campaign podcast: what the School Reports reveal about the health of the industry

Subway works with vegan grime artists to make music from the vibrations of plants

Subway works with vegan grime artists to make music from the vibrations of plants

Latest stories

Fifa champions the Midnight Ramadan League in ‘unapologetically Muslim’ ad

Fifa champions the Midnight Ramadan League in ‘unapologetically Muslim’ ad

Earth Day: here's what O2, Nike, Budweiser and more got up to

Earth Day: here's what O2, Nike, Budweiser and more got up to

Dove turns attention to heavily edited selfies in latest campaign

Dove turns attention to heavily edited selfies in latest campaign

Did somebody say... better, faster and cheaper?

Did somebody say... better, faster and cheaper?

The Knowledge
Publicis Groupe buys PR agency Taylor Herring

Publicis Groupe buys PR agency Taylor Herring

Ebiquity launches responsible media tool to ‘drive positive change’

Ebiquity launches responsible media tool to ‘drive positive change’

A view from Dave Trott: Numbers is the new religion

A view from Dave Trott: Numbers is the new religion

Pick of the Week: Iams’ app for lost dogs is a treat

Pick of the Week: Iams’ app for lost dogs is a treat

Budweiser turns around the fate of the planet in Earth Day campaign

Budweiser turns around the fate of the planet in Earth Day campaign

Brands show support for Derek Chauvin guilty verdict

Brands show support for Derek Chauvin guilty verdict

The Work

Dove "Reverse selfie" by Ogilvy London
Added 14 hours ago

Dove "Reverse selfie" by Ogilvy London

Subway "Vegang" by Above & Beyond
Added 14 hours ago

Subway "Vegang" by Above & Beyond

Private View: Ad people are awful, aren't we? (with Billy Faithfull and Tom Drew)
Added 17 hours ago

Private View: Ad people are awful, aren't we? (with Billy Faithfull and Tom Drew)

Bombay Sapphire "Creativity is essential" by AMV BBDO
Added 37 hours ago

Bombay Sapphire "Creativity is essential" by AMV BBDO

Lacoste "Crocodiles play collective" by BETC
Added 41 hours ago

Lacoste "Crocodiles play collective" by BETC

Editors' Picks

The first workiversary: WTF happens when adland couples WFH for one year?

The first workiversary: WTF happens when adland couples WFH for one year?

Deliveroo and Moonpig IPOs show how digital marketing creates value

Deliveroo and Moonpig IPOs show how digital marketing creates value

The Knowledge
Why advertising should be more Mrs Brown's Boys and less Fleabag

Why advertising should be more Mrs Brown's Boys and less Fleabag

WPP: Adland worries about media targeting, not enough about creative

WPP: Adland worries about media targeting, not enough about creative

Adland should stop trying to save the world and start selling

Adland should stop trying to save the world and start selling

Deep dive: Why planners are breaking free from agency chains

Deep dive: Why planners are breaking free from agency chains

PODCASTS

Campaign podcast: Prince Philip media controversy and rethinking pitching practices

Campaign podcast: Prince Philip media controversy and rethinking pitching practices

Campaign podcast: How Uncommon won agency of the year

Campaign podcast: How Uncommon won agency of the year

Campaign podcast: Publicis/Havas merger rumours and media agencies under spotlight

Campaign podcast: Publicis/Havas merger rumours and media agencies under spotlight

Campaign podcast: How the ad industry can evolve beyond a 'private members' club'

Campaign podcast: How the ad industry can evolve beyond a 'private members' club'

Campaign podcast: Mrs Brown's Boys, Nike and AOTY

Campaign podcast: Mrs Brown's Boys, Nike and AOTY

MARKET DISRUPTION

Volvo backs AKQA-Grey merger to reunite creativity and technology

Volvo backs AKQA-Grey merger to reunite creativity and technology

How agencies, brands and media owners are dealing with the second lockdown

How agencies, brands and media owners are dealing with the second lockdown

Sir Martin Sorrell interview: 'S4 Capital's real competition is Accenture'

Sir Martin Sorrell interview: 'S4 Capital's real competition is Accenture'

Ad chiefs are calmer as second lockdown hits

Ad chiefs are calmer as second lockdown hits

Crisis triggers wave of ad agency start-ups

Crisis triggers wave of ad agency start-ups

DON’T MISS ANYTHING

Sign up for our bulletins. News, trends, and the best creative work direct to your inbox.

Subscription
MOST READ
MediaCom launches 250-strong Google practice
April 20, 2021 Omar Oakes

1 MediaCom launches 250-strong Google practice

Led by MediaCom North, the UK's biggest media agency wants to offer clients a one-stop shop that will navigate the Google ecosystem.

Three joins the in-house agency club

2 Three joins the in-house agency club

Levi’s ‘buy better’ global campaign enlists Marcus Rashford

3 Levi’s ‘buy better’ global campaign enlists Marcus Rashford

Nick Emery returns to launch You & Mr Jones media division

4 Nick Emery returns to launch You & Mr Jones media division

Freesat appoints creative and media agencies

5 Freesat appoints creative and media agencies

6 Adam & Eve/DDB creates groundbreaking tech for Iams to rescue lo...

7 Apple poaches Engine CEO

8 Tesco brand director to leave after six years

9 Coca-Cola appoints new GB marketing director

10 KFC appoints CRM agency

Brands

Royal Navy creates pixelated recruitment campaign
Added 36 hours ago

Royal Navy creates pixelated recruitment campaign

Media Week Awards are back for 2021
Added 36 hours ago

Media Week Awards are back for 2021

SodaStream taps Zuckerberg for Earth Day campaign
Added 37 hours ago

SodaStream taps Zuckerberg for Earth Day campaign

Movers and Shakers: Apple, Engine, Coke, Tesco, Havas, Pocc, Leo Burnett, MightyHive
Added 37 hours ago

Movers and Shakers: Apple, Engine, Coke, Tesco, Havas, Pocc, Leo Burnett, MightyHive

Dennis and Hearst top nominations for Campaign Publishing Awards 2021
Added 39 hours ago

Dennis and Hearst top nominations for Campaign Publishing Awards 2021

Agencies

Added 19 hours ago

Will you win the race to scale up your event recruitment?

Nick Emery returns to launch You & Mr Jones media division
Added 38 hours ago

Nick Emery returns to launch You & Mr Jones media division

School Reports 2021: the highest-scoring Omnicom agencies
Added 42 hours ago

School Reports 2021: the highest-scoring Omnicom agencies

Oatly: brand has been creating work in-house
Added 42 hours ago

Can in-housing produce consistently strong creative work?

When you shoot for the Moon, don't forget to keep your eye on it
Added 43 hours ago

When you shoot for the Moon, don't forget to keep your eye on it

Media

Digital ad giants increased share in 2020 as market grew despite pandemic
Added 43 hours ago

Digital ad giants increased share in 2020 as market grew despite pandemic

IWF and Microsoft behind push to tackle online sexual abuse of children
April 21, 2021

IWF and Microsoft behind push to tackle online sexual abuse of children

British Heart Foundation takes highly selective approach in media review
April 20, 2021

British Heart Foundation takes highly selective approach in media review

The IPA responds: squeezed by whom?
April 20, 2021

The IPA responds: squeezed by whom?

MediaCom launches 250-strong Google practice
April 20, 2021

MediaCom launches 250-strong Google practice

Trends

Ditch ‘blanding’ for branding: why it’s time to embrace distinctness
April 15, 2021

Ditch ‘blanding’ for branding: why it’s time to embrace distinctness

The first brand you think about shouldn't be yours - but your consumer's
December 21, 2020

The first brand you think about shouldn't be yours - but your consumer's

Only one top UK agency reveals ethnicity pay gap in BLM audit
September 08, 2020

Only one top UK agency reveals ethnicity pay gap in BLM audit

Mummy, what did you do in the great Covid crisis?
August 06, 2020

Mummy, what did you do in the great Covid crisis?

Three post-pandemic Gen Z behaviour trends to watch
July 27, 2020

Three post-pandemic Gen Z behaviour trends to watch

Partner content

How addressability and programmatic advertising can achieve relevance at scale

Promoted

How addressability and programmatic advertising can achieve relevance at scale

Brand soul: how live music plugs fans into purpose

Promoted

Brand soul: how live music plugs fans into purpose

The future of audience measurement

Promoted

The future of audience measurement

Adopt an entrepreneurial mindset to grow your career

Promoted

Adopt an entrepreneurial mindset to grow your career

Putting people first: why we’re all stronger together

Promoted

Putting people first: why we’re all stronger together