‘Eye-watering’ TV inflation to drive incremental CPMs up 19%

Forecast comes from Warc, which points out that the UK...

WARC: Cost per thousand viewers (CPM) in 2022 for television media has increased by 31.2% since before the pandemic in 2019
WPP upgrades forecasts after mammoth hiring spree

WPP upgrades forecasts after mammoth hiring spree

AITA if I want to WFH?

AITA if I want to WFH?

The Information
Marks & Spencer signs up Ian Wright for Eat Well campaign

Marks & Spencer signs up Ian Wright for Eat Well campaign

Starter and median salaries at agencies revealed

Starter and median salaries at agencies revealed

Latest stories

Clockwise from top left: Tesco, De' Longhi, Studio.co.uk, D&AD

Pitch Update: Tesco, Thames Water, Studio.co.uk and more

The Information
Clockwise from top left: Gordon, Amaratunga Hitchcock, Goodwin, Adams, Maguire, Golik

Show some spine: what is adland reading on holiday this year?

Chloe Kelly celebrates scoring the winning goal in England's 2-1 victory over Germany at Wembley. Getty Images

The Lionesses have scored a 'marketing dream', so what next for women's football?

Still from Specsavers ad

Specsavers revamps tagline for home visits campaign

England's Harry Kane in action holds off Hungary's Zsolt Nagy in UEFA Nations League game this year. Photo: Getty Images

ITV dangles discount for World Cup spots

Digital cinema awards logo for 2022

Nominees revealed for 2022 Digital Cinema Media Awards

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Entry-level staff are subsidising agency profits

Headshot of Mark Penn

Stagwell leans into media integration as it maintains double-digit growth

Amir Guy

How can the industry tackle burnout and nurture creative talent?

Old El Paso Burrito Kit stacked on a shelf

Global new-biz regional analysis: UK most active in Europe with quarter of billings

The Business

AD OF THE DAY

Specsavers "I don't go..." by The Agency, Specsavers

The classic "Should've gone to Specsavers" line is flipped on...

Specsavers "I don't go..." by The Agency, Specsavers

The Work

Marks & Spencer "Eat well, play well" by Marks & Spencer
August 04, 2022

Marks & Spencer "Eat well, play well" by Marks & Spencer

Dwell "Those who know, Dwell" by Pablo
August 04, 2022

Dwell "Those who know, Dwell" by Pablo

BT Sport "Believe it, see it" by Saatchi & Saatchi
August 03, 2022

BT Sport "Believe it, see it" by Saatchi & Saatchi

McDonald's "Sunbathing" by Leo Burnett
August 02, 2022

McDonald's "Sunbathing" by Leo Burnett

Twitter "Share your roar" by David Madrid
August 02, 2022

Twitter "Share your roar" by David Madrid

Projects & awards

Campaign UK 40 Over 40 winners collage of headshots

Campaign UK 40 Over 40 2022: winners revealed

Media Week 30 Under 30 main winners & Newcomers for 2022

Media Week 30 Under 30 2022: winners revealed

Channel 4 & Allies Represent Black To Front wins Grand Prix at Campaign Media Awards

Campaign Media Awards 2022: winners revealed

Global Agency of the Year 2022

UK shops among Campaign's Global Agency of the Year winners

Campaign Best Places to Work 2022 in association with Connor Broadley logo

Campaign Best Places to Work: Category winners revealed

The Information
WeAre8, whose investors include Clare Balding (in white), win at British Media Awards

British Media Awards 2022: winners revealed

Campaign Creative Agency of the Year: Uncommon

Uncommon, Goodstuff, Neverland win at Campaign UK Agency of the Year Awards

Oliver Agency's Sharon Whale was crowned CEO of the Year at the Female Frontier Awards 2022

Campaign Female Frontier Awards: winners revealed

AMV BBDO scoop Agency of the Year at the Campaign Big Awards

Campaign Big Awards 2021: winners revealed

Agency of the Year: MG OMD

Media Week Awards 2021: winners revealed

Power 100 2021 (Images: HappyToast)

Power 100 2021: Who's on marketing's leaderboard?

Editors' Picks

People standing around in the office looking happy with a dog

Adam & Eve/DDB wants staff in the office four days a week

The Information
Picture of Moray MacLennan, Tim Dyson and Vin Murria

‘People before spreadsheets’: How Next 15 wooed M&C Saatchi in takeover fight

The Information
Campaign Media360 co-chairs Dino Myers-Lamptey and Laura Fenton

What I learned at Media 360: Ten takeaways from a media planner

A graphic with a male and female figure in silhouette and text saying: Adland gender pay gap analysis

Publicis Groupe duo and VCCP report widest UK gender pay gaps

A black and white photo of Gideon Spanier, Campaign's editor-in-chief

EssenceMediacom could be a formidable competitor

The Information
Photo looking through trees to blue sky with the words 'Campaign Ad Net Zero Awards' overlaid

Campaign Ad Net Zero Awards launch to recognise companies leading way on sustainability

The Knowledge

Highlighter pen concealing part of pay slip with salary information

Agency salaries revealed: are you being paid enough?

The Knowledge
Results logo

M&A watch: June recorded as busiest month with no signs of activity slowing down

The Knowledge The Business

Campaign's Pick of the Ads

Image of a snowman's head with the words 'Campaign Pick of the Ads' overlaid in white

Watch Pick of the Ads: Episode three features Apple, Bumble, Visit Sweden and more

The Information
Still from Coca-Cola Christmas ad featuring impressive erection made of cardboard boxes

Watch Pick of the Xmas Ads: Episode two features John Lewis, M&S, Boots, Tesco, Coca-Cola, Waitrose

The Information
Montage of five ads with the words Campaign and "pick of the ads" across them

Watch Pick of the Ads: Episode one features Barclaycard, Burberry, Dunelm, Ikea and Wagamama

The Information
Montage of five ads with the words Campaign and "pick of the ads" across them

Campaign unveils Pick of the Ads video series

Future of Channel 4

Campaign: 4 THE PEOPLE

‘4 The People’: ad industry letter calls for Channel 4 to stay in public ownership

Game, set, match: would a privatised Channel 4 have been able to net a deal to show Emma Raducanu's US Open triumph? (©GettyImages)

'No upside but significant downside' – ad industry rallies around Channel 4

Ukraine War

A Ukrainian man stands among the rubble caused by war

It's our brand: Ukraine's government turns nation's bravery into biggest cultural export

Ukrainian flag flutters in blue sky on barricades (Getty Images)

Watch: Kyiv-based Banda on trying to work from a war zone

Image of anit-war protester on Russian news channel

Despair and shock: How advertising chiefs have been grappling with Russian exits

A black and white headshot of Stephen Woodford, chief executive of the Advertising Association

Supporting our Ukrainian ad industry colleagues

Omnicom's logo pictured on a mobile phone, in front of a stock market ticker display

Omnicom to withdraw from Russia in 'orderly' exit

CAMPAIGN PODCAST

A still from the Maltesers 'New Boyfriend' ad featuring three women talking about their love life

Campaign podcast: Why are disabled people still so poorly represented in ads?

A chart with two blue columns and an drawing of a business man riding a snail, representing how ad spend could slow down. Photo: Getty Images

Campaign podcast: As fears of recession gather pace, is adspend heading for a fall?

Illustration of two women shaking hands

Campaign podcast: Agency leaders delve into what makes a client relationship last

England's Ellen White celebrates after winning the opening Euro 22 match against Austria. Photo: Getty Images

Campaign podcast: Brands backing Women's Euros and why adland hates a new govt proposal

CALM installation and Greenpeace protest at Cannes Lions

Campaign podcast: CALM on ‘The last photo’, plus the best of Cannes Lions

Big Interviews

A photograph of Arthur Sadoun in a suit and tie in an office

Arthur Sadoun on staff bonuses, the metaverse and Cannes

The Information
A photo of Andrew Stephens and Ben Hayes, the founders of Goodstuff.

‘Bendrew’ on why they sold Goodstuff to Stagwell and growth ambitions

The Information
Mark Read: 'We were actually back at number one and ahead of Publicis'

Mark Read on proving WPP doubters ‘wrong’ and battling Publicis to be biggest agency group

Verica Djurdjevic, Channel 4

Verica Djurdjevic: Channel 4's classy contrarian

Vicki Maguire: 'If you’re an introvert, I’ll find you a corner. And if you’re an extrovert, I’ll find you a stage'

Vogue's Vanessa Kingori on 'transcending' competitors, covers and BLM

New IPA President Julian Douglas: 'People are ripe for change'

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MOST READ
Agency salaries revealed: are you being paid enough?
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As high employee turnover continues and cost of living pressures bite, inflated salaries are on offer for adland – but how far can it continue and will it make staff stay?

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6 Elevating marketing success with app insights data

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Brands

H&M taps Jane Fonda and JaQuel Knight for global sportswear launch
August 04, 2022

H&M taps Jane Fonda and JaQuel Knight for global sportswear launch

ISBA: principle of Project Origin levy approved by industry
August 04, 2022

ISBA: principle of Project Origin levy approved by industry

'Intensely exciting' Coral ad banned over risk to problem gamblers
August 03, 2022

'Intensely exciting' Coral ad banned over risk to problem gamblers

Maynards Bassetts: campaign includes a partnership with Absolute Radio
August 03, 2022

Maynards Bassetts plays I Spy by 'hiding' giant sweets

Dave raps to Marcus Rashford in animated Beats By Dre spot
August 03, 2022

Dave raps to Marcus Rashford in animated Beats By Dre spot

Agencies

Havas rejigs UK creative leadership after Hirst departure
August 04, 2022

Havas rejigs UK creative leadership after Hirst departure

A view from Dave Trott: The medium is the message, not the reality
August 04, 2022

A view from Dave Trott: The medium is the message, not the reality

UK agency reacted to recent comments by US Supreme Court Justice Samuel Alito
August 04, 2022

Pick of the Week: 'Pregnant man' revival signifies how far we’ve gone wrong

The islands of a mystery: Bickerstaff won bronze for graphic rebrand of Khortytsia island
August 03, 2022

Winning a Cannes Lions award as a Ukrainian agency in 2022

The awards’ chair of judges is Dame Carolyn McCall, the chief executive of ITV
August 03, 2022

Deadline extended for Campaign’s Brand Leadership and Partnership Awards

Media

Global and Bauer help turn tables on BBC dominance
August 04, 2022

Global and Bauer help turn tables on BBC dominance

Goodbye performance marketing, hello marketing performance
August 03, 2022

Goodbye performance marketing, hello marketing performance

Voxi and LadBible will work on social media content for younger audiences
August 03, 2022

Vodafone’s Voxi hands social media channels to LadBible

'The past has a vote, not a veto'
August 03, 2022

'The past has a vote, not a veto'

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August 02, 2022

Media buyers welcome ITV revival of Big Brother

Trends

pic credit: Busakorn Pongparnit/Getty
September 07, 2021

The key ad trends driving the in-car commerce boom

VaynerMedia head of strategy DuBose Cole
September 06, 2021

Rethink or restore: how brands can tap into new post-pandemic consumer trends

How alcohol brands should ‘read the room’ in the post-pandemic world
May 27, 2021

How alcohol brands should ‘read the room’ in the post-pandemic world

Ditch ‘blanding’ for branding: why it’s time to embrace distinctness
April 15, 2021

Ditch ‘blanding’ for branding: why it’s time to embrace distinctness

The first brand you think about shouldn't be yours - but your consumer's
December 21, 2020

The first brand you think about shouldn't be yours - but your consumer's

Partner content

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Subway’s interactive mailer boosts in-store footfall

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CALM's "The last photo" wins TV creativity award

Black owned

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Lessons from Cannes Lions: Diversity, Equity & Inclusion in every sphere

net

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