Speakers

Nora Zukauskaite

Global Marketing Director, Lottie London; I Am Proud; Ciate London

Nora has spent over 15 years in marketing and advertising within personal care and beauty industries. Having worked on both creative agency and brand side, Nora has in-depth knowledge of both worlds and therefore her experience and expertise are widely appreciated among the industry. Known for creative and disruptive thinking and being outspoken, Nora is often seen in panels and talks where she shares her passion for Gen Z marketing, metaverse and web3 and building indie brands that cut through.

Costanza Ghelfi

Co-Founder and CEO, ad-machina | a Making Science Company

Costanza is a serial entrepreneur with a background rooted in digital marketing and consumer behaviour. Her career has centred around building solutions to the challenges faced by digital marketers today, using the fields of AI and machine learning to optimise advertising spend. Previously, Ghelfi held senior level roles at easyJet Holidays and Hundredrooms, where she was responsible for marketing and customer acquisition. Costanza’s expertise is now applied to help global brands optimise their media budgets, with a distinctive approach towards automation and time efficiency, giving marketers their creative, innovative, and experimental roles back.

J.J. Shaw

Managing Associate, Digital, Commerce and Creative (DCC), Lewis Silkin

JJ is a Managing Associate in the Digital, Commerce and Creative (DCC) team at Lewis Silkin, with a particular focus on commercial contracts, intellectual property and regulatory advice within the sport, media and entertainment and technology sectors. He specialises in emerging technologies, including generative AI and those relating to Web 3.0 (such as NFTs, blockchain and crypto).

Lloyd Davies

Managing Director, UK at Making Science

Lloyd has over 20 years of experience as a software engineer and is an expert in product development and data analysis. Starting his career at an online gaming company, Lloyd later founded his own advertising business to bring transparency, agility and performance to the digital sector. His longstanding commitment to digitally developing brands supports Making Science’s mission to drive local and global technological development. Lloyd’s ever-growing team benefits from his experience in working with leading brands such as Uber, Deliveroo and Next games, and running multiple campaigns that drive performance for European digital brands.

Holly McKinlay

Director of Strategic Communications & Brand, WWF UK

Holly is a senior brand, communications and marketing leader with 18 years' international experience in developing fundraising, communications and advocacy strategies and driving brand engagement across multiple markets, including the UK, EMEA, Asia Pacific and North America. Holly is currently responsible for overseeing WWF-UK’s brand and communications strategy and mass engagement campaigns to deliver on WWF’s global vision that ‘by 2030 nature’s vital signs are improving, the loss of nature has halted, and nature is recovering.’

James Chandler

Chief Marketing Officer, IAB UK

James joined IAB UK in 2017 as the industry body’s first ever Chief Marketing Officer, leading the IAB’s efforts to engage with brands and agencies and reassert positivity in digital advertising. He hosts The IAB UK Podcast and regularly writes for titles including Campaign, The Drum and The Media Leader. James previously spent nine years at WPP media agency Mindshare, most recently as Global Mobile Director, responsible for the agency’s mobile output across its network of 166 offices in 86 countries.