Dave Henderson

Dave Henderson

Executive creative director

DLKW Lowe

Contact me
My Character:
  • Creative
What's the best lesson you've learnt this year?

Always trust your first instincts.

What's the most satisfying thing you've done recently and why?

I'm just not someone who is ever satisfied, really – not work-wise. But I guess that's what keeps me happy.

You're asked to do a TED talk. What would you choose to talk about and why?

I've got some simple ideas for world peace. I think it could go down well and it would get me tons of free publicity.

You've got £1 million to invest in something. Who/what gets your money?

Would have to be a tumbledown farmhouse in the Dordogne… if there's any left.

What single thing would improve your life?

Where's my £1 million you just promised?

You've found a time-travel machine. Where do you go?

Definitely to the past… unimaginable fun to be had there.

It's 2020. What are you doing?

Hopefully filling out another of these online forms.

Oops, the world ends tomorrow. What do you do today?

Not sure, but it would definitely involve my family and a trip to a nice wine shop.

But if you could be anyone else in adland for a day, who would you be and why?

I'd like to be the bloke next to me here, Sir John. Then maybe I could feel more satisfied.

What will be your legacy (assuming the world doesn't actually end tomorrow)?

Well, I've planted a lovely plum tree that will bear delicious fruit for years to come.

This is still a great business because…

I still get the butterflies when I hear or see a great idea. When that stops, I'll know it's not great for me any more.

What makes you, you?

Oh, man…

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